KG Brand Strategy:
From Vision to Voice.
Working alongside the Glo Creative Co. team, I helped bring the KG brand identity to life across digital and print applications. The concept centers on the intersection of strategy and story, using bold typography, confident color, and editorial composition to mirror the clarity and conviction behind Kelly’s brand philosophy.
My contributions focused on expanding the visual system into real-world activations: developing layouts for business cards, social media templates, and digital touchpoints that maintained consistency while emphasizing hierarchy and tone. Each design balanced sophistication and strength.
Brand Identity, Brand Application, Social Media
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